cameron peron

A creative view behind the $680M acquisition by Yahoo in 2007.

Despite intense mud slinging, dirty tricks and outright name calling, there is a great lesson in online tactics from the 2009 Israeli Prime Minister election. Leading political parties in Israel have not just picked up successful online tactics form the 2008 US federal election, but also literally copy/pasted them into their campaigns strategies. The replication [...]

IslamCrunch is an excellent example of a web-property that targets a deep and narrow niche and applies effective communication tools to build a loyal and vibrant traffic base. It’s one of the effective projects utilizing web tools to push a religious point of view online today. The brainchild of Mikael Pittam, IslamCrunch is a web property that provides information on Islamic learning and grass roots activism.

Can’t say I’m shocked. In the best case scenario the fact the DOJ is reviewing the case may give an incentive for an adjustment in the market without intervention. Maybe Google will back down and Yahoo! consider new options for strategic partnerships with other media companies. Worse case, a poor decision will be handed over by officials who barely understand how the internet works let alone have the wisdom to see it’s direction in the next few years.

The Yahoo! Google deal is just another another desperate and cheap attempt by Yahoo! to raise stock value in hopes of landing some magic deal. Time will tell if this is their first step in becoming a giant Google Adsense publisher.