Entries in the ‘Web Analysis’ Category:

Maybe Jerry Yang Wasn’t the Problem

Since Jerry resigned as Yahoo CEO, the dark cloud that circled over Yahoo’s stock value and brand doesn’t seem lift. In reality, Yang was a symptom of the underlying problems that lay in Yahoo’s top level management: lack of focus and poor execution.

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How To Win The 2009 Israeli Election for Prime Minister – Copy/Paste obama.com

Despite intense mud slinging, dirty tricks and outright name calling, there is a great lesson in online tactics from the 2009 Israeli Prime Minister election. Leading political parties in Israel have not just picked up successful online tactics form the 2008 US federal election, but also literally copy/pasted them into their campaigns strategies. The [...]

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IslamCrunch: An Expression of Moderate Islamic Learning and Activism

IslamCrunch is an excellent example of a web-property that targets a deep and narrow niche and applies effective communication tools to build a loyal and vibrant traffic base. It’s one of the effective projects utilizing web tools to push a religious point of view online today. The brainchild of Mikael Pittam, IslamCrunch is a web property that provides information on Islamic learning and grass roots activism.

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Online Media: 5 Predictions for 2009

2009 will be a land grab year for both smart businesses with money to spend and entrepreneurs with business models built on performance marketing.

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Google Starts A/B Testing Flash Game Traffic for Eveyrone Else

How do you monetize a huge volume of users that aren’t in the mood for seeing or interacting with ads? Ask Google. They announced earlier today that they’ll start running ads with flash games. It’s an attempt to copy/past the success of AdSense in a market undervalued by larger players.
What this deal is really [...]

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