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	<title>cameron peron &#187; Google</title>
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	<link>http://www.cameronperon.com</link>
	<description>internet &#124; style</description>
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		<title>Google Starts A/B Testing Flash Game Traffic for Eveyrone Else</title>
		<link>http://www.cameronperon.com/2008/10/08/google-sarts-ab-testing-flash-game-traffic-for-eveyrone-elese/</link>
		<comments>http://www.cameronperon.com/2008/10/08/google-sarts-ab-testing-flash-game-traffic-for-eveyrone-elese/#comments</comments>
		<pubDate>Wed, 08 Oct 2008 17:52:52 +0000</pubDate>
		<dc:creator>Cameron</dc:creator>
				<category><![CDATA[Google]]></category>
		<category><![CDATA[Web Analysis]]></category>
		<category><![CDATA[analysis]]></category>
		<category><![CDATA[flash games]]></category>
		<category><![CDATA[marketing]]></category>

		<guid isPermaLink="false">http://www.cameronperon.com/?p=251</guid>
		<description><![CDATA[How do you monetize a huge volume of users that aren&#8217;t in the mood for seeing or interacting with ads?  Ask Google. They announced earlier today that they&#8217;ll start running ads with flash games. It&#8217;s an attempt to copy/past the success of AdSense in a market undervalued by larger players.
What this deal is really [...]]]></description>
		<wfw:commentRss>http://www.cameronperon.com/2008/10/08/google-sarts-ab-testing-flash-game-traffic-for-eveyrone-elese/feed/</wfw:commentRss>
		<slash:comments>3</slash:comments>
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		<title>Surprise!!!  The Google-Yahoo Deal Under Anti-Trust Investigation</title>
		<link>http://www.cameronperon.com/2008/10/05/surprise-the-google-yahoo-deal-under-anti-trust-investigation/</link>
		<comments>http://www.cameronperon.com/2008/10/05/surprise-the-google-yahoo-deal-under-anti-trust-investigation/#comments</comments>
		<pubDate>Sun, 05 Oct 2008 21:57:31 +0000</pubDate>
		<dc:creator>Cameron</dc:creator>
				<category><![CDATA[Google]]></category>
		<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Web Analysis]]></category>
		<category><![CDATA[yahoo]]></category>
		<category><![CDATA[yahoo opera]]></category>

		<guid isPermaLink="false">http://www.cameronperon.com/?p=228</guid>
		<description><![CDATA[Can't say I'm shocked.  In the best case scenario the fact the DOJ is reviewing the case may give an incentive for an adjustment in the market without intervention.  Maybe Google will back down and Yahoo! consider new options for strategic partnerships with other media companies.  Worse case, a poor decision will be handed over by officials who barely understand how the internet works let alone have the wisdom to see it's direction in the next few years.]]></description>
		<wfw:commentRss>http://www.cameronperon.com/2008/10/05/surprise-the-google-yahoo-deal-under-anti-trust-investigation/feed/</wfw:commentRss>
		<slash:comments>4</slash:comments>
		</item>
		<item>
		<title>Google – That Guy Eating Too Much At The “All You Can Eat” Chinese Buffet?</title>
		<link>http://www.cameronperon.com/2008/09/24/google-%e2%80%93-that-guy-eating-too-much-at-the-%e2%80%9call-you-can-eat%e2%80%9d-chinese-buffet/</link>
		<comments>http://www.cameronperon.com/2008/09/24/google-%e2%80%93-that-guy-eating-too-much-at-the-%e2%80%9call-you-can-eat%e2%80%9d-chinese-buffet/#comments</comments>
		<pubDate>Wed, 24 Sep 2008 08:18:19 +0000</pubDate>
		<dc:creator>Cameron</dc:creator>
				<category><![CDATA[Google]]></category>
		<category><![CDATA[Web Analysis]]></category>
		<category><![CDATA[analysis]]></category>

		<guid isPermaLink="false">http://www.cameronperon.com/?p=204</guid>
		<description><![CDATA[Controlling every point of our online experience without focusing a few critical elements can transform Google’s position as a cool company in San Francisco into a Costco style provider that we reluctantly accept due to its convenience and commoditization.]]></description>
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		<slash:comments>1</slash:comments>
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		<title>Google/Publicis Deal Part 2 – Offline Media&#8217;s Next Attempt to Take Over the Internet?</title>
		<link>http://www.cameronperon.com/2008/09/18/googlepublicis-deal-part-2-%e2%80%93-offline-medias-next-attempt-to-take-over-the-internet/</link>
		<comments>http://www.cameronperon.com/2008/09/18/googlepublicis-deal-part-2-%e2%80%93-offline-medias-next-attempt-to-take-over-the-internet/#comments</comments>
		<pubDate>Thu, 18 Sep 2008 19:09:18 +0000</pubDate>
		<dc:creator>Cameron</dc:creator>
				<category><![CDATA[Google]]></category>
		<category><![CDATA[Web Analysis]]></category>
		<category><![CDATA[analysis]]></category>
		<category><![CDATA[online media]]></category>
		<category><![CDATA[performance marketing]]></category>
		<category><![CDATA[yahoo opera]]></category>

		<guid isPermaLink="false">http://www.cameronperon.com/?p=190</guid>
		<description><![CDATA[So what does the Google/Publicis deal mean for offline media?  The deal could make Publicis one of the biggest innovators in bridging the disconnection between offline and online.  Imagine a media company that size seamlessly leveraging their core client and creative assets in a new distribution channel.  Of course it could be one of the worst attempts for a traditional media company to reinvent themselves ever.]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Google/Publicis Deal Part 1 – Google’s Chance to Take Over Performance Marketing</title>
		<link>http://www.cameronperon.com/2008/09/13/googlepublicis-deal-part-1-%e2%80%93-google%e2%80%99s-chance-to-take-over-performance-marketing/</link>
		<comments>http://www.cameronperon.com/2008/09/13/googlepublicis-deal-part-1-%e2%80%93-google%e2%80%99s-chance-to-take-over-performance-marketing/#comments</comments>
		<pubDate>Sat, 13 Sep 2008 18:35:26 +0000</pubDate>
		<dc:creator>Cameron</dc:creator>
				<category><![CDATA[Google]]></category>
		<category><![CDATA[Web Analysis]]></category>
		<category><![CDATA[performance marketing]]></category>
		<category><![CDATA[performics]]></category>
		<category><![CDATA[publicics]]></category>

		<guid isPermaLink="false">http://www.cameronperon.com/?p=170</guid>
		<description><![CDATA[So what does Publicis’s acquisition mean for Google’s stake on performance marketing? With the 'SEO issue' conflict of interest out of the way - Google stands to finally spearhead performance based marketing – mainly affiliate networks. Most likely Googlel's affiliate marketing services website names and features will change to reflect the results of the deal.  But over time, the same services and pricing models will be slowly enhanced and integrated into a more powerful Google Affiliate Network. We know now that it’s not as easy as turning on a switch. However, the knowledge, publisher base and advertisers from Performics combined with Google’s extensive reach via search and publisher websites - could be the right combination for Google to redefine performance marketing... and bring home a serious revenue channel.]]></description>
		<wfw:commentRss>http://www.cameronperon.com/2008/09/13/googlepublicis-deal-part-1-%e2%80%93-google%e2%80%99s-chance-to-take-over-performance-marketing/feed/</wfw:commentRss>
		<slash:comments>3</slash:comments>
		</item>
		<item>
		<title>Google/Publicis Deal &#8211; More Than Avoiding A Conflict of Interest</title>
		<link>http://www.cameronperon.com/2008/09/13/googlepublicis-deal-more-than-avoiding-conflict-of-interest/</link>
		<comments>http://www.cameronperon.com/2008/09/13/googlepublicis-deal-more-than-avoiding-conflict-of-interest/#comments</comments>
		<pubDate>Sat, 13 Sep 2008 17:22:53 +0000</pubDate>
		<dc:creator>Cameron</dc:creator>
				<category><![CDATA[Google]]></category>
		<category><![CDATA[Web Analysis]]></category>

		<guid isPermaLink="false">http://www.cameronperon.com/?p=157</guid>
		<description><![CDATA[Mitigating a conflict of interest within Google's acquisition of DoubleClick is just one result of this month's finalization of the sale of Perfomics to Publicis.]]></description>
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		<slash:comments>0</slash:comments>
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