cameron peron

Start-up businesses in the United States have a 90% chance of failing.  That means that you have a 10% chance of succeeding, at least on the first go. Few people can get it right the first time.  It’s more about reinventing different aspects of the business multiple times before hitting it just right.  It could [...]

Zionistic?  Maybe.  Herzl said this about forming a Jewish state in the Middle East.  The political aspect of this line is important for some (both admired and despised).  Personally, I really admire these words strictly for their application in business. If you’re an entrepreneur, in business development or sales, then you already know that each [...]

What happens once you’ve made it to the top?  Is there only one way to go?  It must be lonely up there, especially for early stage founders that build multi-million dollar businesses from ideas on a napkin. A few thoughts on the symptoms of companies entering murky water when guided by the helm of a [...]

Also known as git ‘er done or git-r-done.  There’s even a wikipedia entry on the subject. Gettin’ it done is key to executing early stage projects and the milestones that power them.  It might sound ridiculous, but it tends to make sense when ever day tasks seem to distract or defer. After living abroad for [...]

Cracking mobile advertising is a real challenge. I know many companies (big and small) that are investing millions in buying media, application development and display advertising. The real question is when will it pay off? What will it take to deliver real value, build a focused audience and grow with a mobile user over time? [...]